Your Guide to Music Marketing: Tools for Every Musician

Your Guide to Music Marketing: Tools for Every Musician

In today’s digital world, getting your music out there is relatively easy, thanks to a bunch of awesome online tools. Whether you’re just starting out or you’ve been in the game for a while, these tools can help you connect with fans, promote your music, and grow your audience. In this blog post, we’re going…

Launch Your Music Career: Essential YouTube Marketing Tips for Musicians

Launch Your Music Career: Essential YouTube Marketing Tips for Musicians

Think about it: YouTube is free to use ,for both viewers and creators. It has a built-in audience of billions, and offers endless creative possibilities. It’s like having your own personal music video channel, radio station, and concert stage all rolled into one.  Why Use YouTube for Music Marketing? It Launched The Weeknd’s Career! The…

Music discovery through social media – what you need to know

Yes, social media does help in music discovery.Unfortunately, it is not as easy as it sounds.. Here’s the bigger story: Back in the day, before everything went digital, music lovers had to rely on things like radio shows, live gigs, record stores, and plain old word-of-mouth recommendations. It was a slow process, and you were…

TikTok vs Universal Music Group – What It Means for Artists

TikTok vs Universal Music Group – What It Means for Artists

TikTok has rapidly become one of the most popular social media platforms for music discovery and promotion. Such dominance has not come without growing pains, however. As TikTok usage exploded, major label Universal Music Group (UMG) grew concerned about adequate compensation for their artists whose songs were going viral. After months of negotiations, the two…